ghd IV styler with Roll Mat - for your everyday styling needs

Notably the King of straighteners, this GHD IV Styler provides you with a quick starting, sleek design recognised for its flawless and effortless results when styling. The IV GHD straighteners use Ceramic technology to ensure for a smooth finish, softening and reducing the appearance of fly-aways and split ends.

With a revamped design, these hair straighteners are the new and improved ruler of the styling world.

Advanced Ceramic Heaters lock down static and frizz providing you with a perfected sleek and smooth style, whether you’re curling or straightening. A New Rounder Barrel makes curling, waving and flicking a breeze. Avoiding the square lines you can get with other straighteners, the rounded edges of this GHD straightener gives you smooth, curved finishes for a much more natural and ultimately glamorous finish.

The New Sleep Mode provides you with the knowledge that if you leave your stylers on; your house won’t burn down, as they turn off automatically after 30 minutes of not being attended to. Universal Voltage now means that wherever you are in the world you can still achieve salon worthy styles with optimum performance.

Unique Digital Technology improves your styling experience tenfold, whilst the Shiver Mode protects the internal parts of the straighteners from condensation damage.

With the GHD Hologram to provide you with the assurance that your stylers are the genuine thing.

Swivel Cord Attachment means that no matter how intricate your styling, your cable doesn’t hold you back. Stopping twisting and knotting to prevent restraint and shortening of the cable. Floating plates ensure for even pressure distribution, keeping the style you want even with ever sweep.

For the perfect straight look, separate hair and apply a heat protection hair product and gently and with no stops sweep the ceramic plate along the pieces of hair from root to tip. For curling, section off hair into big or small pieces depending on if you want loose or tight curls and wrap the sections around the barrel and sweep down for a sleek and neat curl.

• Universal voltage: for optimum performance wherever you travel
• Sleep mode: heaters automatically switch off if not used for 30 minutes.
• Professional 2.7 metre swivel cord: allows for easy styling
• Ceramic heater technology: for beautiful, smooth shiny hair
• UK three pin plug only
• Roll Mat 2012