K-Pak cares for damaged, weakened and distressed hair.
Moisture Recovery for dry, thirsty hair reverses and hydrates difficult to style locks.
Body Luxe for fine, limp hair actively increases volume, body, shine & movement.
K-Pak Color Therapy cares for coloured, weakened, distressed hair.
Smooth Cure for curly, frizzy or coarse hair tames all hair types for up to 72 hours.
Daily Care for normal, healthy hair types maintains hair’s health, strength & suppleness
Color Endure protects the integrity of hair colour for a more vibrant, intense colour.
Style & Finish enables you to create any style you desire. Up to level 10 extreme hold.
Still not sure what’s for you? Shop the entire Joico range here.
Paul's back with a whole new tutorial that's going to shake up legions of fine-haired fans across the country: Once again wielding his magic with Joico's revolutionary new styling wonder, Paul instantly transforms the finest head of hair into three separate 'dos that, until now, were only achievable on thick, full hair. From a head of sexy waves to a red-carpet pony and, finally, a relaxed updo, Paul shows just how crazy-different Hair Shake really is.
One of the leaders in salon professional haircare, Joico constantly updates its products to bring you the most innovative and revolutionary techniques and ingredients that the world has known. With patented technology that defines this brand apart from the rest. Joico eat, sleep and breathe beauty, that’s why they aspire to create such top performing products. Joico also cares for the environment and is committed to providing high quality, safe products. They do not participate in animal testing.